A start-up tour in the entrepreneurial world of Jessica Stark

Stockholm, the “Unicorn Factory of Europe,” is home to visionary entrepreneurs—and Jessica Stark, its celebrated “Startup Mother,” is your guide to this dynamic world. With over 15 years in innovation, entrepreneurship, and business development, Jessica co-founded SUP46, one of Europe’s leading tech hubs, shaping Sweden’s startup ecosystem.

Her exclusive startup tour offers rare behind-the-scenes access to founders, creators, and visionaries who fuel Stockholm’s entrepreneurial energy. Passionate, curious, and fearless, Jessica shares personal insights on challenges, creativity, and leadership. When she isn’t inspiring future founders, she recharges in nature, sailing, or gardening—living by her motto: “To dare is to lose one’s foothold; not to dare is to lose oneself.”